‘Fast Track’ to Success: How Adrian is transforming his business
Adrian Stalanowski and his wife, Kinga.
Becoming a business owner can be an exciting yet challenging prospect. With so much to learn, from managing operations to marketing your products and services. For Adrian Stalanowski, taking over The Wheel Specialist franchise in December 2022 presented a unique set of challenges, as he transitioned from being a Senior Technician at The Wheel Specialist Swansea to the new business owner and franchisee.
Equipped with comprehensive initial and ongoing; training, support and a handover period by the retiring franchisee, Adrian was well-positioned to navigate the intricacies of business ownership. However, it has been The Wheel Specialist's Fast Track meeting program that has proved to be the most impactful catalyst for his business’s success and growth over the last year. These regular meetings provided a unique platform for Adrian to connect with our team of experts, analyse key business metrics, and develop tailored approaches for improvement for his business.
Adrian embraced the Fast Track scheme with enthusiasm, meticulously implementing the guidance he received. His commitment to learning and growth has yielded remarkable results. Within a single year, Adrian has established a solid foundation for his business, achieving record-breaking sales months, including a near £70,000 turnover in one month – a new benchmark for his franchise.
Additionally, Adrian is poised to deliver one of, if not the most, successful years in The Wheel Specialist Swansea's history.
By combining his technical expertise with the business acumen gained through the Fast Track program, Adrian has effectively transitioned from working "in" the business to working "on" the business, focusing on strategic growth and development.
Commenting on the Fast-Track program, Adrain said:
Our Fast Track Programme Explained
Our fast-track meeting scheme was introduced to provide extra support to franchisees and/or their managers who are new to The Wheel Specialist or looking to grow their business further.
Fast-track meetings are frequent (usually every one to four weeks) short, sharp, and effective meetings designed to analyse and discuss key areas within your business with the support of key data extracted from the CRM, marketing platforms, and phone systems.
Key metrics analysed and discussed include:
Sales vs Targets (including breakdown of revenue & Public vs Trade split)
Business and Team Operations
Customer process compliance
Wheel volumes including DC vs PC split
Leads Numbers, Customers and conversion rates
Marketing strategy and implementation
Marketing follow-up and social media engagement
Customer call reviews
At the end of any Fast-track meeting, actionable and achievable tasks are set, added to your CRM system and then actioned by either yourself or The Hub ahead of our next session.
Franchisee Testimonials
Join the Wheel Specialist Family
If you're passionate about the automotive industry and driven to succeed, consider joining The Wheel Specialist franchise network. With our proven business model, comprehensive support system, and commitment to franchisee success, you'll have the tools and resources you need to achieve your personal and business goals.
Contact George to learn more about our franchise opportunities.