Content pro joins The Wheel Specialist to help franchisees shine online
Franchisees of The Wheel Specialist - already a hit on social media - will soon be seeing their businesses look and sound even better online.
An in-house content creator appointed by the network’s Managing Director, Jack Murphy, will produce cutting-edge videos, images and other materials for each franchise.
“We used to rely on franchisees to send in before-and-after shots and videos of specific processes,” he says, “but they’re so busy helping clients that we’re bringing in a professional to take care of all of that for them.
“Our full-time dedicated content creator will focus on capturing dynamic video content and compelling images.
“We already have a massive online presence, but this will truly bolster the brand’s image online, leading to increased exposure for our franchisees, more enquiries, and a boost in sales to both the trade and the public.
“We can now be at the forefront of social media trends instead of being well aware of them but unable to act on them quickly.
“This initiative is on top of the wraparound support and state-of-the-art training our franchisees receive from head office and the mutual support they get from the network.”